Monday, October 13, 2008

DTI Sees Violation in Wowowee "Wilyonaryo" Segment

After more than a year, the Department of Trade and Industry (DTI) finally released the result of its investigation on the administrative charges filed against the defunct "Wilyonaryo" segment of Wowowee.

According to the 11-page decision of Department of Trade and Industry (DTI) which was released yesterday October 13, the ABS-CBN noontime show “Wowowee” particularly it’s Wilyonaryo segment violated the Republic Act 7394 or the Consumers Act of the Philippines.

Part of the decision issued by DTI on Monday afternoon read:

A reasonable assessment of the existing game mechanics and procedures implemented at the time of the subject 20 August 2007 Wilyonaryo episode reveals that the game show segment allowed for a reasonable likelihood of error and provided the host and organizers significant latitude in controlling the outcome of the contest.”

According to DTI, the Wilyonaryo segment of Wowowee is under the category of “sales and promotion” campaign and it needs to be under the regulatory commission of DTI or the Consumer’s Act.

In connection to this, ABS-CBN is required to pay an administrative fine of P290,000.00 and come up with an execution of written undertaking.

As of this moment, ABS-CBN's Corporate Communication Department has yet to release their official statement regarding this matter.

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Mildred Patricia Baena